Donations Now Being Accepted
Like most adults, thoughts of the holiday season bring images of spending time with family and friends to mind. If you ask a child to describe the holidays you will hear many talk about family and friends, but you will always hear every child mention presents. As adults we know the true meaning of the holidays. We know it is a time to celebrate family, faith, and friends. To children it is a time for decorations, songs, and gifts.
While the holiday may not be about gifts, The Loveland Initiative Christmas Toy Store is about more than just Barbie, G.I. Joe, and games. The program was established to operate, not only so that low income residents could provide education dollars to those that have the most difficulty affording educational opportunities beyond high school, but also so that the moms and dads who shop at our Toy Store have a sense of dignity that they are “buying” the gifts for their children and grandchildren, not receiving a hand out, and so are contributing to something greater than ourselves.
The Loveland Initiative Christmas Toy Store may seem like it is focused on presents, but the proceeds provide funds for scholarships to students within the Loveland community. The Tracy Johnson L. Scholarship awards one thousand five hundred dollars to a student with financial need in Loveland. To date we have awarded 21 college scholarships to Loveland High School graduates. Now that sounds like the true holiday spirit to me!
The 22nd Annual Christmas Toy Store’s location is still to be determined but the date for the event is December 20, 2019. Please check out our website for more information about us. Also, “like” our Facebook page or join our email list to stay up to date!